Cookie Policy

Date Last Revised: September 1, 2021

This Cookie Policy explains how Blueshift Technology, Inc. (“Blueshift,” “we,” or “us”) use cookies and similar technologies when:

  • you visit, interact with or use any of our websites or social media pages (where linked to this Cookie Policy), online advertisements, marketing communications (our “online Properties“).
  • you use or purchase Blueshift products and services that have been deployed by one of our business customers, such as your employer (our “Services“).

We are committed to protecting your personal information when you are using our online Properties and Services. Our objective is to make our online Properties and Services safe and enjoyable environments for you to use. This Cookie Policy provides comprehensive information about our use of cookies across our online Properties and Services.

This Cookie Policy provides the following information for users:

INFORMATION ABOUT COOKIES

What are cookies?

Cookies are small text files which are stored on your computer or mobile device when you visit some websites. They enhance your browsing experience in various ways, such as remembering your preferences, displaying relevant content and ensuring pages function as intended.

What are cookies used for?
Classifications

Type 1–Strictly Necessary
These cookies are necessary for the proper functioning of the community, such as tracking a user session, or accessing secure areas. Session cookie used to pin a logged-in session to a browser

Type 2–Performance
The information these cookies collect is anonymous and is used to collect aggregate data including information about the pages users visit.

Type 3–Functional
These cookies allow websites to remember preferences and settings, such as your username, language, region, font size, and so on. Example: Cookie used to hold a user’s username as part of a “remember me” feature

Type 4–Tracking, Targeting, and Sharing
These cookies remember that you’ve visited a website, a particular web page, and/or track your activities on the site. This information is sometimes shared with third-party advertisers or our marketing team for serving targeted online advertising or other personalized content. Cookies used to track visitor activity on an individual basis can be used by Blueshift or its third-party business partners to serve personalized content, and/or later aggregated and used to analyze website traffic and trends.

 

TYPES OF COOKIES

Session Cookies
These last for the duration of your visit only and are deleted when you close your browser. Session cookies are typically used to track your movements from page to page and to remember the information you enter within that session—often supporting website functionality or security.

These cookies make websites easier to use as you won’t need to repeatedly log in, or re-enter information as you browse. A good example is an application form—perhaps you complete the first few pages, but realize you need to make a change on the first page—the information you entered will be stored, so you don’t need to start all over again.

Persistent Cookies
These are stored after your visit and are not deleted when you close your browser. Persistent cookies are typically used to remember your preferences for future visits and are sometimes used to provide targeted advertising based on your activities on a website.

These cookies make websites easier to use as you won’t need to repeatedly select your preferences each time you visit. A good example would be a website with language settings—perhaps you choose to change the content language from English to French. The next time you visit the website, your preference will be remembered.

Third-Party Cookies
We may enlist the expertise of third party companies to collate and analyze information about customer activities, helping us to identify service improvements. We may also use third party cookies to test new pages, or to display more relevant product and service advertisements to you based on your activities on our website. Specifically, Blueshift tracks and analyses both individualized usage and volume statistical information related to your use of our online Properties and Services. We partner with third parties (such as advertisers and ad networks) to display advertising on our online Properties and/or to manage and serve advertising on other third party sites.

These third parties use cookies, web beacons, pixel tags and similar tracking technologies to collect and use certain information about your online activities on our online Properties and/or other third party sites and services. This information may be used alone or in combination with information about you we obtain from other sources (like our data partners) and contact details, and professional information to infer your interests and deliver you targeted advertisements and marketing that are more tailored to you based on your browsing activities and inferred interests (“Interest Based Advertising”). Such Interest Based Advertising will only be delivered where permitted by applicable law and in accordance with your advertising/marketing preferences.

Our third party service providers may also use cookies or similar technologies to collect information about your visits to our online Properties and/or other third party sites to measure and track the effectiveness of advertisements and our online marketing activities (for example, by collecting data on how many times you click on one of our advertisements).

 

HOW DO WE USE COOKIES?

Cookies enable us to identify your device, or you when you have logged in. We use cookies that are strictly necessary to enable you to move around the sites or to provide certain basic features. We use cookies to enhance the functionality of the website by storing your preferences. Examples of information we may collect include:

  • Your browser type and operating system
  • Pages you view
  • Links you click on
  • Your IP address
  • Geographic information

We use reasonable efforts to secure all information purge the information periodically. User information provided to or gathered through the online Properties and Services will not be sold or provided to third-parties for the purposes of solicitation or direct marketing. We may, however, disclose aggregated, anonymized information about our users, and information that does not identify any individual, without restriction. We may disclose user information that we collect or you provide as described in this Cookie Policy to contractors, service providers and other third party service providers that we use to support our business and who are bound by contractual obligations to keep personal information confidential and use it only for the purposes for which we disclose it to them.

We also use cookies to help us to improve the performance of our online Properties and Services to provide you with a better user experience, such as:

  • To enable us to recognize your device so you don’t have to give the same information repeatedly;
  • To recognize that you may have requested that we remember your username and password so you don’t need to enter your details each time you visit a site; and
  • To record what people like and don’t like on the site and the popularity of various elements of the site so that we can ensure that it works properly at points of high usage. To that end, we may, in the future, use independent measurement, advertising and research companies. They gather information regarding the visitors to our Sites on our behalf using cookies, log file data and code which is embedded on our website.

In addition to cookies, we may also use other tracking technologies such as beacons, tags, scripts and other similar technologies:

Web Beacons
Web beacons, also known as clear GIFs or single-pixel GIFs, are small image files that we, our service providers and their agents place on our website and our emails. Working in conjunction with cookies, web beacons allow us to accurately count the number of unique users who have visited a specific page on the website, or opened or acted upon an email. This information allows us to measure the performance of our online Properties and specifically our email campaigns.

Log Files
As is true of most online services, we gather certain information automatically and store it in log files. This information may include internet protocol (IP) addresses, browser type, device type, internet service provider (ISP), referring/exit pages, operating system, date/time stamp, and/or clickstream data. IP address is a number that is automatically assigned to the computer by an Internet Service Provider (ISP), and in many cases, IP addresses are shared by multiple people. This number is identified and logged automatically in our server log files whenever you use the online Properties and Services, along with the time(s) of the visit(s) and the page(s) visited. We may combine this automatically collected log information with other information we collect. We do this to improve the functionality of online Properties and Services, and for the other purposes described in our Privacy Notices.

 

COOKIES WE USE

Here is a list of the cookies and the associated use.

 

UPDATING YOUR SETTINGS/OPTING OUT

You can control how cookies are placed on your computer or mobile device by changing your internet browser settings (via the ‘Tools’ menu). Please note: if you use multiple internet browsers/computers/mobile devices, you’ll need to update your settings on each in order to disable cookies completely should you wish to do so.

Blocking Cookies
If you choose to block all cookies, you may experience difficulty when using the online Properties and Services. For example, some online Properties functionality may not perform as intended, your preferences won’t be stored and you may not receive advertisements about offers which would be relevant to your interests/needs. You can however allow cookies from specific websites by making them ‘Trusted websites’. Please refer to your internet browser provider for further guidance.

Deleting Cookies
You can delete any existing cookies from your browser, and if you completely disable cookies we won’t gather any further information, but we may still use information collected in the past.

Learning More About Managing Cookies
Want to know more about cookies? To find out more about cookies, including how to see what cookies have been set and how to manage or delete them, please see the guide produced by the Interactive Advertising Bureau—visit http://www.allaboutcookies.org/ to read more.

Do Not Track
Our online Properties and Services do not currently recognize if a browser sends a “do not track” signal or similar mechanism to indicate the user does not wish to be tracked or receive interest-based ads.

 

CROSS-DEVICE TRACKING

When you use your mobile device to interact with us or use the online Properties or Services, we may receive information about your mobile device, including a unique identifier for your device. We and our service providers and third parties we collaborate with, including ad networks, may use cross-device/cross-context tracking. For example, you might use multiple browsers on a single device, or use various devices (such as desktops, smartphones, and tablets), which can result in your having multiple accounts or profiles across these various contexts and devices. Cross-device/cross-context technology may be used to connect these various accounts or profiles and the corresponding data from the different contexts and devices.

 

CHANGES TO THIS POLICY

Blueshift may change this Cookie Policy from time to time. When such a change is made, we will post a revised version on this page or with any notice to individual users if required by applicable law. Continued use of the online Properties and Services after any such modifications constitutes acceptance to any such modified Cookie Policy. We encourage periodical review of this page for the latest information on our cookie practices. The date of last revision is shown at the top of this Cookie Policy.

 

CONTACT US

If you have any other questions about our Cookie Policy, please contact us at privacy@blueshiftcyber.com.